I stopped watching sports because I didn't want to watch someone running up and down the field making millions and I'm not doing anything about it. That methodology made me go harder and take control of my career.
When I did 'Happy Birthday,' I wrote the treatment for the video before I wrote the record. And once I wrote the video, I had a clear understanding of what I wanted; I created the soundtrack to that video.
Honestly, when I do a lot of records where it's super lyrical, all that it is to prove and to show people, like, I can really rap. I can switch flows - I can go with the best of them - so first of all, I want you to respect me as a rapper.
I've always tried to stay away from doing remixes to songs that were popular, because too many people do that. But that's something the fans want to hear, me over those type of beats. So I do it for them.
I'm not trying to make everything this fantasy world about how I'm living this lavish life that I'm not really living.
I began seeing certain things happen in my life and other people's lives and getting inspired by it and writing about it. And that's where you get 'Happy Birthday' from and 'Ross Capicchioni' from or you even get 'I'm Sorry' from.
I have been making music since I was a kid. I have written music since I was, like, seven or eight. I was in the studio at 9, 10. So I've had a lot of practice over a lot of years.
My videos are meant to make people look at themselves at the end of the day. They all have a message.
I was born in the studio. I knew I loved music. I found my niche at, like, seven or eight. That's when I knew I wanted to rap.