In a way, digital cameras were like very early personal computers such as the Commodore 64 - clunky and able to do only a few things.
Camera companies, like traditional phone manufacturers, dismissed the iPhone as a toy when it launched in 2007. Nokia thought that the iPhone used inferior technology; the camera makers thought that it took lousy pictures. Neither thought that they had anything to worry about.
In the touch-based mobile device era, folks need to think of ways to have a single technology stack married to the ability to create unique experiences for different devices.
The possibilities that come with thinking about the camera as a portal into the realm of information and services are attractive not only to Snap but also to every other big player in the tech world. Facebook, for instance, has slowly been enhancing the visual capabilities of its Messenger.
Some media companies that rely on advertising revenue are tying journalist compensation to the traffic their story generates. It doesn't work because it de-prioritizes writing.
On my end, I am still surprised that many media organizations are unable to adapt to new media formats and, more importantly, new network behaviors.
In the simplest terms, a fast-growing company can't keep growing at the same fast rate forever. It eventually has to slow down.
Ideally, Facebook would take all our clicks and information and would magically give us everything we want, without us even knowing we want it.
By now, we all know that our every move online can be tracked and traced, and that, ideally, services learn from and adapt to customers based on an artful deployment of that data.
There are days when I look at my news feed, and it seems like a social fabric of fun - a video of the first steps of my friends' baby! My nephew's prom date! On other days, it feels like a NASCAR vehicle, plastered with news stories, promoted posts, lame Live videos, and random content.
Sure, Google's and Apple's ecosystems look a little different, but they are meant to do pretty much the same thing. For the two companies, innovation on mobile essentially means catching up to the other's growing list of features.
It is becoming harder for us to stay on top of the onslaught - e-mails, messages, appointments, alerts. Augmented intelligence offers the possibility of winnowing an increasing number of inputs and options in a way that humans can't manage without a helping hand.