Entertainer

I built a very methodical television show around my business. I learned how to use television as a platform to advertise products. I created a platform showcasing the stuff that I build. It's taking the integration model to another level.

With 'Fantasy Factory,' I want to take skating beyond the Tony Hawk generation and represent the street-skating generation.

I operate best on big vision and creative detail.

The mainstream thinks that every skateboarder aspires to be in the X Games.

My entire life is a single body of work.

If my parents really understood how much I've learned that I could never learn in school, they'd be very proud. Instead, I'm still their crazy kid, sagging his pants and dancing around on the laptop.

No one can fathom that the top 200 pro street skaters run from cops on the weekends and use a generator and lights to light up a handrail at 2 in the morning to get a trick that's going to be in an advertisement that will be shown around the world.

'Rob & Big' was a buddy comedy show.

I quit high school to be a pro skateboarder out of Ohio, which is just asinine, but it was meant to be.

Half of my success is my fearlessness and recklessness - of just seeing the end and not stopping until you get there.

For me, part of one my big movements is building authentic street environments for skateboarding.

In skateboarding, you're never bigger than the streets.

Anything is possible if you're willing to work for it.

I am truly blessed to have been a part of the MTV family for so long.

California just does not remotely embrace the fact that it's where skateboarding itself was birthed and where 90% of the industry is.

No matter what I do, how much money I make, where I live, or what kind of car I drive, the stuff I skateboard on is the same stuff that every other kid in L.A., every kid in the country, everybody in the world is skateboarding on.

I try to seize every opportunity I can.

As a professional skateboarder, I can't look at anyone getting hurt - it freaks me out.

I can't watch myself on TV.

I started my first company when I was 18 and learned by trial through fire, having no formal education or entrepreneurial experience.