Auto companies need to quickly separate the stuff that will be swallowed by commodity from the brand stuff.
I think that if you don't do the full analysis of what the origin of the electrical power is, where it comes from, how you get batteries into these cars, what the cost is in terms of CO2 and the environment, I think the analysis that we are going to save the planet with electric cars is nonsense.
When we agreed to the changes in the emissions standards and the objectives for 2025 with President Obama, there was a very clear road map that was put in place that required a midterm review, which should have been completed by 2017 and '18.
When I was young and foolish, and I had no money, I bought myself the carcass of a Jaguar E-Type. It was a rust bucket. I spent all my university savings trying to fix the car. I never did, and I finally sold it to recover at least part of my investment.
When you got mechanisms in a car that prevent damage from happening to the engine and that operate under very specific circumstances, those things are exceptions under normal operating conditions of the car; under the rules, they need to be disclosed.
Back in 2005, I introduced a thing which, I don't mind saying this - I mean, we stole it, at least in its basic form, from Toyota - it's called World Class Manufacturing. I mean, it's this pretentious title for something which really involves the revisiting of the manufacturing processes of dedication to the removal of waste.
Chrysler's best assets were its Jeeps, minivans, and light trucks. Fiat's expertise was in small-car technology and fuel-efficient engines, the very thing that Chrysler lacked.
We have been very reluctant to make statements about where the industry is going to go. The Wrangler is going hybrid in 2020. We don't make much noise about that, but it will happen.
Following the automotive pack down unwise and unprofitable roads is not just naive but also very dangerous.
People don't like the car business. They like going to car sales, but they don't like the stock of the car companies.
One of the most horrible wastes of capital you see is the duplication of the effort by the car manufacturers to do things that appear to be different from the other guy.
What is the point of one guy developing a 1.3 engine, and another guy a 1.4? What are you getting for this? And the answer is nothing: a total waste of capital.
I just want to make a difference. I want to make Chrysler the most profitable car company in the United States.