"A brand can have huge hype but still only be a tiny business." — Aslaug Magnusdottir

There are so many women throughout the world who appreciate beautiful design and have the budget to buy designer fashion but sometimes have a hard time finding the things that they really want or that suit their lifestyle or their culture or whatever it may be.

I never wear pants; I only wear dresses.

It is always a pleasure to see what NYC, London, Paris and Milan have to offer.

Designers were saying to me that they didn't have a place to sell their special pieces from the runway.

What I've always found about going to a tailor is that it's a little bit daunting. You don't know exactly what it's going to look like, it's hard to know who to go to, and it's still a very expensive proposition.

The fashion sector is very hot in New York, especially the fashion tech sector, and a lot of women have been the leaders in the industry.

If someone is making a very expensive purchase decision, they typically have a lot of questions about the fit and about what to wear the item with. In some cases, they'll ask for additional images or want to contact the designer.

We want every woman to have something unique, a wardrobe she can really make her own.

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A brand can have huge hype but still only be a tiny business.