"I enjoy being slightly scared." — Dido Harding

I've stood in front of 500 extremely angry people in Waterford when we closed a call centre there. That's not fun, and the day you think it is fun is the day you shouldn't be doing it.

I am enormously proud of how we have transformed the TalkTalk customer experience.

I don't want to give a false impression of confidence where I don't have it.

Internet safety is quite like the road safety issues when I was growing up as a child. You had clunk click advertising and the green cross man coming into schools to talk to children.

If being open and honest with my customers is naive then it's fine with me. CEOs who hide behind that all-seeing, all-knowing veneer are playing a game anyway, it's not real. I am quite happy to be seen for who I am.

It's not a normal thing to receive a ransom demand in your inbox. I felt physically sick.

If big, old-fashioned businesses don't attract female talent, then small up-and-coming ones will, and they will end up winning.

I've had 20 years, 25 years of running business. I've been well trained by a number of amazing organizations and I've got a lot of implicit, subconscious pattern recognition on how to make business decisions.

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I enjoy being slightly scared.