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Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

- Walt Mossberg
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Author:
Walt Mossberg
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Operations
Apple
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What could a smartphone do for me that would make people go out and buy another one?

For those still outside the cult of Slack, it's a service - available as a desktop or mobile app, or a website - which is essentially a series of public chat rooms (called channels) on topics relevant to a company or to teams within a company.

How you feel about the modern, multitouch tablet depends a lot on what you think Steve Jobs and company set out to do with the iPad back in 2010. If you believe he was out to make a bigger smartphone or to entirely replace the Mac and PC, you're wrong.

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I want to thank Vox Media, The Verge, Recode, the 'Wall Street Journal,' and CNBC for giving me a voice.

I use my iPad many times a day, and it has cut my use of my laptop by more than half.

There's a blizzard of metrics that social sites and messaging sites put out there.

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Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.

Jeff Williams, Apple's senior vice president of operations, has been called 'Tim Cook's Tim Cook' by some.