I don't think malls are going to go away. People still need somewhere to go, but they do have to evolve.
Copied to Clipboard
Copied to Clipboard
You have to create a consistent brand experience however and wherever a customer touches your brand, online or offline. The lines are forever blurred.
Copied to Clipboard
Copied to Clipboard
The main objective - our soul is our people. And our job is to enrich their lives, change the world. And so I think that's the bigger pressure you put on yourself.
Copied to Clipboard
Copied to Clipboard
'Balance' is a really big word for me.
Copied to Clipboard
Copied to Clipboard
I always say that my job is not to think about today. My job is to look around the corner and feel and see what's coming, and then warn everybody else.
Copied to Clipboard
Copied to Clipboard
Burberry was about building a relationship. But it was always about selling an amazing product that you would have forever. Apple is just a deeper relationship with a much broader constituency. Because it's everybody.
Copied to Clipboard
Copied to Clipboard
What we have wanted to do is build an amazing brand experience and an amazing way that people can engage with the brand.
Copied to Clipboard
Copied to Clipboard
Everyone talks about building a relationship with your customer. I think you build one with your employees first.
Copied to Clipboard
Copied to Clipboard
Everyone in the world should have a trench coat, and there should be a trench coat for everyone in the world. It does not matter your age; it doesn't matter your gender.