"Branding is deliberate differentiation." — Debbie Millman

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Branding is deliberate differentiation.

- Debbie Millman

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Debbie Millman

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Differentiation

Deliberate

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I find working on brands some of the most interesting work you can do.

A brand is simply a set of beliefs. And if you don't create a set of beliefs around your products or services, well, you stand for nothing - you have no values and no vision.

I don't regret the decisions that I've made. I really truly understand why I made them.

One bit of advice I can give people is to remember that anything worthwhile takes a long time.

You shouldn't be learning how to code when you're middle-aged. You should be learning how to code when you're a kid.

Design and branding are inextricably linked to the way in which society, culture, the environment, and business interact.

Even though brands are created by people, they belong to the corporations.

People do not read first. First and foremost, they see color. Then they see numbers, then shape, and then, if you still have their attention and they understand what you put in front of them, then they will read.

I found that the only thing I felt passionate about drawing were words.

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Branding is deliberate differentiation.