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When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

- Nina Jacobson
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Author:
Nina Jacobson
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Family
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Ambition
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I think that one of the greatest perspectives that I have, from being a buyer for my whole career until I became a producer, is that I have a pretty good understanding of the buyer's mentality.

I think a lot of what I loved being a studio executive was the variety and freedom. But now, as a producer, you're much more able to enjoy those two things. What I loved about it doesn't necessarily exist anymore.

The majority of people are straight, and movies, with their bigger budgets and burdensome marketing costs, will try to appeal to as many people as they can. As the means of production and distribution become more democratized with advances in technology, more gay stories will make their way to the mainstream.

As a studio executive, I took the approach that people are competent until proven otherwise. But when you make a movie, because there is so little time to fix things when they break, you have to almost come to it with the mindset that everyone is incompetent until proven otherwise.

I've never adapted a book I didn't love.

The reality is that diversity as an overall subject has to continue to be addressed onscreen. That goes beyond having a gay superhero. There should be a black superhero, a Latino superhero and, while we're at it, we still aren't seeing nearly enough women behind the scenes and as the anchors of movies.

Television is often out ahead on social issues. With film, we've only recently proved that one of the oldest misconceptions in the book is wrong, which is the idea that girls will see films with boys as protagonists, but boys won't see movies with girls as protagonists.

When you're younger and you see something that really speaks to you, it's indelible in a way that's not the same as when you're an adult. So I'll always love reading books and making movies that resonate with young people.

Dogs in the office are very important.

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When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.

When doing family entertainment, you don't actually worry about kids. You know what you can't do. But in terms of sensibility and sophistication and wit and ambition, aim for your own taste level, and kids will - if they're interested in the subject matter - be glad that you did.