Honestly, what I have the most fun with, I just hang out with my cat, and I go online, and I talk to my followers, and I have real conversations with them.
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I am passionate about finding undiscovered and talented artists. I want to help those artists get to the next level and provide existing artists with a new way to reach fans. I wanted to partner with the Cutting Edge Group because they share my vision and have a proven track record in innovation in the music business.
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I'm platform agnostic. I've been platform agnostic ever since I went online.
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Ipsy's goal has always been to create a community that inspires women around the world to express their own unique beauty.
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I was inspired by many teachers when I started my channel, Bob Ross being one of them. His voice was so soothing, almost like hypnosis. He was that great of a teacher, even the casual viewer could learn how to paint from watching his show. Growing up, I just remember him being so mesmerizing on screen.
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I'm a creator at heart.
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Robust activity on one site is so much better than halfhearted activity on multiple sites.
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Eight years ago, if I wanted to do a YouTube video, I broke out my camera and filmed everything myself and learned how to edit and kind of become a one-woman studio. But we're living in an era now, thanks to ICON, where any creator who is online, they can create in their own space.
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I know I'm a storyteller at heart, and if there's a platform that needs stories, I'm going be there.
