I would consider selling the whole company; I wouldn't like to sell just part of it, but on the other hand, I have a grandson intent on following my footsteps and another grandson in another couple of years.
We're not trying to be a mega-pop-band, but we also wouldn't be opposed to selling millions of records, either.
When our jewellery business went into receivership we avoided bankruptcy by selling our houses and possessions.
For years, broadcasters didn't get a nickel out of retransmission consent. But broadcast content is what the cable industry was selling to customers.
I think that, by comparison with $2,000 bottles of grand cru Burgundies, first-rate barolos, which sell for under $100, are undervalued ten-fold.