Jonathan Ive

Designer

203 Quotes

It's easy to assume that just because you make something in small volumes, not using many tools, that there is integrity and care - that is a false assumption.

If you expect me to buy something where all I can sense is carelessness, actually I think that is personally offensive.

The nature of having ideas and creativity is incredibly inspiring.

Eight years of work can be copied in six months. It wasn't inevitable that it was going to work. A stolen design is stolen time.

I think it's important that we learn how to draw and to make something and to do it directly. To understand the properties you're working with by manipulating them and transforming them yourself.

There's no learning without trying lots of ideas and failing lots of times.

I think it's important that we learn how to draw and to make something and to do it directly. To understand the properties you're working with by manipulating them and transforming them yourself.

It's great if you can find what you love to do. Finding it is one thing, but then to be able to practise that and be preoccupied with that is another.

The benefit of hindsight is we only really talk about those things that did work out.

My focus is incredibly narrow. I can't talk with any authority other than design and development of product.

If doing anything new, you're very used to having insurmountable obstacles.

It's great if you can find what you love to do. Finding it is one thing, but then to be able to practise that and be preoccupied with that is another.

My focus is incredibly narrow. I can't talk with any authority other than design and development of product.

I'm always focussed on the actual work, and I think that's a much more succinct way to describe what you care about than any speech I could ever make.

Our goal is simple objects, objects that you can't imagine any other way.

Even in high school, I was keenly aware of this remarkable tradition that the U.K. had of designing and making.

If something is not good enough, stop doing it.

I think a beautiful product that doesn't work very well is ugly.

It's important to remember that Britain was the first country to industrialize, so I think there's a strong argument to say this is where my profession was founded.

Unless we understand a certain material - metal or resin and plastic - understanding the processes that turn it from ore, for example - we can never develop and define form that's appropriate.

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